5 SEO Tips for Higher Rankings

Follow these five SEO tips for better rankings.

1. Put your keywords in your domain, title and description

Putting your keywords into the domain name, title, description and Header tags tell search engines what your page is about. In our experience, Keyword rich domains tend to do better than generic or company specific domains considering all other things equal. The Title tag is also extremely important as it tell the search engine what to expect in your website. It is similar to the title of a report which tells the user what to expect inside the report. And finally the Description tag is a further drill down to tell both search engine bots and users about the relevancy of the website.

2. Try to utilize keyword density in your articles

While there is no exact formula for how often you should repeat the keywords you are trying to rank for in your content, our experience shows that 3-5% Keyword density is beneficial. Use too many repetition and you risk being flagged for attempted manipulation and spamming. Try to use your keywords in the first paragraph of your content. In order to avoid reader boredom, it’s important to have a natural flow and not sound repetitive. After all, the content should be written for readers first then search bots. Furthermore, to supplement your On-Page SEO efforts, try to use supplementary, alternative, or synonyms of the keyword you are trying to rank for.

3. Use your keyword in H1 and H3 tags

Your header tags are important because it tells the search engines what the body of the content is all about. It also tells search engines that the keyword used in the headline is important. In addition it grabs hold of your customer’s attention to keep them reading further and staying on your page longer. This is a quick SEO tip but it is very powerful and effective. Try to avoid using more than one H1 tags. If you have to, use H2, H3 etc.

4. Use your keyword in your anchor text

It is important to understand that the words you place within the anchor text can actually determine the ranking of your page. When linking to other pages from your site use your keyword in the anchor text of the link. This will help your page to rank higher. For instance, if you are trying to rank for SEO Services Chennai you can use the following format to insert this anchor text in your content:

Cybosys Media is a premiere Chennai SEO company. Then you will hyperlink the words “SEO Company Chennai” and link it to the page you are trying to rank for. In this case, we are using the home page www.cybosys.com as the hyperlink for the anchor text.

5. Link to an authority site in your niche

Why? Because linking to an authority site in your niche will help build credibility and trust. In addition consider exchanging links with other sites in your niche, especially if you can gain links from authority sites with high page rank. This is very important in search engine optimization.

Follow the above steps to increase your traffic, back links, and page ranking. For professional SEO and Web Design services, feel free to give us a call at Customer Care: (+91) 805 625 8400